“WE BELIEVE
A DEEP CHANGE
IS NEEDED
IN THE WORLD OF HAIRSTYLING.
”
REAL “COMMUNITY”
Upgrade is not just great functioning hair tools.
It is a real network of knowledge at the service of those who, like us, ground their professionalism in strong values and not just numbers: human relationships, trust, experience.
AN ETHICALAPROACH
We believe in the possibility to build, among millions of hairdressers and brands, a protected community of Upgrade hairdressers, who choose us because our main goal is to protect their work and their profits.
Testimonials
WE ARE AN INDEPENDENT COMPANY
WILLING TO PURSUE THIS SENSE OF FREEDOM, SURROUNDED BY LIKE-MINDED PEOPLE.
WILLING TO PURSUE THIS SENSE OF FREEDOM, SURROUNDED BY LIKE-MINDED PEOPLE.